A year ago this month, I wonder if Phil Dumas, the founder of UniKey Technologies, could see himself defending his smartphone-based entry technology on Shark Tank. Whether or not, I’d wager a guess that Phil never imagined the Sharks fighting over the chance to invest in his company, which is exactly what happened in Friday’s season finale episode. Kevin O’Leary and Mark Cuban’s offer of $500K for 40% of the company was accepted after an intense negotiation that even featured a $1M offer from Robert Herjavec.
It might sound funny but I have to wonder who walked out of the tank with a deal; Phil, or Kevin and Mark. His answers and explanation of the technology were very impressive. And if Phil’s poise under fire from the Sharks stood out, the UniKey product set off an absolute frenzy on social media. Twitter was (and still is) abuzz with fans of the show tweeting their desire to see a Bluetooth/phone replacement for keys for their homes, businesses, and cars.
I was among the fans that said “I’d love to try that,” so I went to the UniKey website and signed up to be notified of updates from the company. Pre-orders, according to the site, will be accepted soon, and it appears that signing up includes a shot at winning one of the first locks produced, which is very cool.
Here’s hoping that we get an update on UniKey toward the beginning of the next season of Shark Tank, which returns for 22 episodes this Fall. Congratulations to Phil and we can’t wait to hear more about this awesome technology!