Posts Tagged ‘College Foxes’

Episode 1 recap

Monday, August 10th, 2009

shark-tank8Shark Tank premiered Sunday, running against NBC’s NFL “Hall of Fame Game” averaged only 4.2 million viewers. Not exactly the strongest numbers but its something to build on. (so tell your friends)

Five money hungry sharks decide weather to invest their own money into a hopeful entrepreneurs business. The Sharks of “Shark Tank” are real estate mogul Barbara Corcoran, “infomercial” industry pioneer Kevin Harrington, technology innovator Robert Herjavec, fashion icon Daymond John and financial expert Kevin O’Leary.

Tod Wilson of Mr. Tod’s Pie Factory was first into the tank, he needed money to expand his business to meet demand. Although he ran a profitable retail pie business over 50% of his business came from wholesaling sweet potato pies, he had sales of over $850,000 last year. McDonald’s is interested in carrying his product in the southern states. He was asking $460,000 for a 10% stake in his business. Barbara and Daymond offered the money for 50% of his company and Tod accepted the deal.

Darrin Johnson presented his invention called Ionic Ear. He was looking for $1 million for a 15% stake in his company. The Ionic Ear is a Bluetooth device which is surgically implanted in the ear. As expected the Sharks laughed at him, and he didn’t get any investment. I actually wonder if this was a real business because I am unable to find any reference to a Darrin Johnson or a Bluetooth device called Ionic Ear anywhere online…

The next entrepreneur was Kevin Flannery who had to mortgage his house to keep his company WiSpots afloat. WiSpots is a content delivery system (advertising) which would be set up in doctors offices allowing patients to surf the net while waiting for their appointments. He was seeking $1.2 million for a 10% steak in his business. The units cost a little over $9 thousand and the sharks were positive doctors would not pay for it. They all opted out, and encouraged him to give up his business.

Next to enter the tank was Tiffany Krumins. She was looking for a $50 thousand investment for a 15% stake in her business, Emmy, an elephant that helped deliver medicine to difficult children. Tiffany was in need of mentorship, she had no patent, no mold, and nothing much more than a idea. Barbara offered Tiffany the money for a 55% stake,  which she accepted.

Last was Omar Solomon and Nick Friedman with their business College Foxes Packing Boxes. They would send good-looking girls to help pack up boxes on moving day. This business was a sister business to College Hunks Hauling Junk which sent guys to help move. Omar and Nick were only offering an investment in College Foxes Moving Boxes but the sharks wanted both. Omar and Nick asked for $1 milling for a 10% stake in both business. No one was interested, Robert counted with $250 thousand for a 10% take in College Hunks Hauling Junk and a 50% stake in College Foxes Packing Boxes. The guys were not interested.

Next week the Sharks hear a pitch from Mark Furigay an inner-city schoolteacher who has a unique way to get kids to learn. Sensing that a gourmet food business is about to make it big, Susan Knapp the owner watches as the Sharks fight it out for a piece of her business. Also, the Sharks are so impressed with a life-saving idea that an astonishing one million dollar offer is made. Will this headstrong entrepreneur accept the offer or will his ego stand in the way?

The Power of the Tank?

Sunday, May 24th, 2009

There is no doubt in my mind that Shark Tank will make or break some companies. Even if you don’t get a deal with the Sharks, your company will just been advertised to millions of people for free (well almost free).
ABC had previously aired two seasons of the show called American Inventor, a group of inventors were chosen and given $50,000 and expert help to develop their product and then judges and viewers pick the winner of the $1 million prize. The problem with American Inventor was that most of the inventors do not benefit from the exposure they got from TV. Their products were not ready to be sold and by the time they were most of the audience had forgotten about them. Businesses that pitch on Shark Tank will hopefully be ready to sell their product, meaning the exposure that the show brings will lead to increased sales.

Now something to keep in mind when applying for Shark Tank, the producers have the right to between 2% and 10% of gross revenue of your business for three years.

… as a condition of my participation on the Series, Producer or its designee shall receive an irrevocable option to take a perpetual ten percent (10%) royalty of 100% of the gross receipts derived from the idea, product, invention, service or business that I present to the “sharks” …

Update: I mistakenly quoted a unreliable source. To clarify Shark Tank has the right to 2% of net revenues, if and only if they decided to activate it. Meaning if your business becomes the next Google then I would assume they would activate it but for most business it would not.

You will have to examine the cost-benefit of giving up, up to 10% 2% in exchange for the huge exposure you’ll get from prime time television.

Last week I posted a first look at Shark Tank.  I have been able to pull it out four companies that appeared in the video.

WiSpots
WiSpots provides interactive centers for medical waiting areas. Which helps to generate additional revenue and educates patients.

LifeBelt
Lifebelt The device that is installed in cars to ensure that all the occupants are wearing their seatbelts. The vehicle will not start if the driver is not buckled up, and if the seatbelt is removed while the car is running the radio will turn off and loud annoying noise will come out of the radio until the seatbelt is re-buckled.

Mr. Tod’s Pie Factory
Mr. Tod’s sells personal sized pie, they are very popular in Somerset, New Jersey and they currently operate two retail locations.

College Foxes Packing Boxes
College Foxes Packing Boxes provide organization, moving and unpacking services.

When Shark Tank airs this summer we will find out if these companies can sink or swim and if the exposure helped them grow.